Bianca Gamildien

Currently in 2nd semester.

IMM Diploma in Marketing Management

Duties & Responsibilities
• Completed a re branding project for the Naledi Group, Subsidiaries and new Subsidiaries.
• Established a brand focus for the Naledi Group and its subsidiaries.
• Ensure company branding is correctly applied in adherence to the Group branding manual.
• Implement and maintain a brand strategy for the Naledi Group and its subsidiaries.
• Improve, promote and drive public’s perception of the Naledi Group.
• Managing external social media platforms, YouTube channel and printed advertisements, brochures and newsletters.
• Collect metrics to analyse the market from allocated social media platforms.
• Monitor and modify implemented marketing and sales strategies to ensure best results.
• Ensure a desirable message is conveyed through the Naledi Group and its subsidiary channel.
• Identify and analyse business markets and customers to ensure that commercially feasible prospects are considered for inclusion to the business strategy.
• Complete market research on new potential markets.
• Ensure the availability of effective marketing media to promote the business and brand is readily available.
• Coordinate development of the Group Website and Corporate Video to create identity across the Group, Subsidiaries and external markets.
• Manage and maintain four individual websites.
• Issue press releases and arrange interviews for Executives with Media Journalists (when required)
• Prepare external and internal presentations.
• Develop and update internal communication documents such as, PowerPoint presentations, letterheads and memo documents.
• Identify corporate clothing and branded marketing material for all subsidiaries.
• Manage internal and external events.
• Coordinate Exhibition stand displays, Gold Sponsor at Africa Rail, Sandton and stand exhibitor at Innotrans, Germany.
• Compile department budget, manage budget accordingly throughout the financial year.
• Complete contract reviews for submissions to the Tender Office.
• Assist in completing Tenders and compiling all relevant documentation.

Duties & Responsibilities
• Established a brand focus for the Naledi Group and its subsidiaries.
• Established a Brand Strategy for the Naledi Group and its subsidiaries communication.
• Managing internal and external social media platforms, YouTube channel and printed advertisements, brochures and newsletters.
• Re-branded the entire Group, Subsidiaries and new Subsidiaries.
• Ensured the desirable message was conveyed through the Naledi Group and its subsidiary channel.
• I Work closely with the Sales team, so they better understand the brand.
• Supplying the sales team with relevant marketing requirements to better sell their products.
• Coordinate development of the Group Website and Corporate Video to create identity across the Group, Subsidiaries and external markets
• Manage and maintain four individual websites.
• Develop print material for the Group and subsidiaries.
• Issue press releases and arrange interviews for Executives with Media Journalists.
• Prepare presentations and internal presentations.
• Develop correct internal documents, PowerPoint presentations, letterheads and Memo Documents.
• Coordinate Exhibition stand displays, Gold Sponsor at Africa Rail, Sandton and stand exhibitor at Innotrans, Germany.
• Manage internal and external events.
• Identify corporate clothing and branded marketing material for all subsidiaries
• Assist in the tender office with the process of new tenders.
• Compile department budget, manage budget accordingly throughout the financial year.

Reason for transfer
• Job title name change – company restructured

• Managing the day-to-day operations of the office
• Manage and Assist Executive Chairman’s with personal matters
• Organizing and maintaining files and records
• Planning and scheduling meetings and appointments for Chief Executive Officer and Executive Chairman
• Managing projects and conducting research
• Preparing and editing correspondence, reports, and presentations
• Manage local and international travel arrangements including accommodation research
• Providing quality customer service to new customers meeting the Executives
• Working in a professional environment
• Assisting with company projects and run with timelines
• Planned and Executed Company Events within budget, ie: Capital Investment Launch of 100 Delegates, Staff Events of 300 guests ie: DTI IPAP Launch, managed and executed an exhibition stand at the annual Africa Transport Show 2016.
• Hosted all business functions.
• Assist finance with following up on invoices within my responsibility, ie: travel agents, car rentals, company credit card.
• Assisting with launching of new company website, branding/logos and corporate identity.
• Take minutes of all executive and management meetings.
• Plan and prepare for meetings ie: coffee, snacks, lunch ect.
• Assist all departments before issues are escalated to CEO and Executive Chairman.

Duties & Responsibilities
• Acquire 500 prospect names from sponsors/ exhibitors.
• Engage with sponsors and exhibitors to utilise marketing channels (web, newsletters, and databases).
• Blogging – acquire and blog white papers received from sponsors, exhibitors and seminar presenters.
• Actively participate in the inbound marketing of the event along with other team members.
• text reminders for scheduled meetings.
• Check on sponsors if they have stands with a delegate list to set up any extra onsite meetings that NM were unable to confirm before conference start date.
• NM will cross reference the data in Sales Force to ensure that all details are correct that feed into Contact and also obtain lists from Sales Force.
• Liaise with the Project team to confirm strategy, number of meetings, networking area onsite
• Communicate with event GM, MM, CM, BDM on which sponsors to focus on 4 weeks before event start date.
• Arrange a project meeting with the entire team to confirm strategy, number of meetings for each sponsor, networking areas / infrastructure available on site etc Introduction to sponsor to devise if interested in using networking manager.
• Send weekly attendee lists to sponsors.
• Update sponsors schedule using contact / event genie with confirmed meetings.

Reason for transfer
• Head hunted for a New Opportunity

Duties & Responsibilities
• Capturing and management of relevant databases - Daily capturing of Interviews and applications.
• Assisting VPM with Marketing activities and duties incl. preparing letters, labels, bulk sms’s.
• Diary management including: booking, confirmations, interview form, follow up cancelations, no shows.
• Ensuring that all consulting rooms are ready with appropriate information sheet and files.
• Assisting Students Advisors with all database administration and associated student correspondence.
• Working on all database statistics for Marketing reports i.e. (Weekly Activity Report, DBR, Campus Activity Report & Weekly Activity School Priority Report) and SAM.
• Assist in the management of campus events and stakeholder events.
• Assist with IIE, UNISA and UFS application deadlines.
• Assisting with main reception overflow calls.
• Assist in training new casual staff on all reports and CRM (customer relationship management).
• Working with deadlines to make target.
• Worked in a team that successfully achieved revenue target in 2012.

Reason for leaving
• Growth opportunity at Terrapinn Ltd