Marketing Internship Programme 12 Months

Company: 4Racing (Pty) Ltd
Location: Turffontein Racecourse, Gauteng
Duration: 12 Month Internship
Department: Marketing Communications

POSITION OVERVIEW

4Racing is seeking a motivated and detail-orientated Marketing Intern to assist the marketing team brand administration, campaign content creation and Marketing communications within the horse racing and entertainment industry.

This internship offers an opportunity for BCom Marketing Graduates or Honours students to gain practical experience in digital marketing/ campaign management and administration within a fast-paced sports/horse racing and casino industry.

The successful candidate will assist with campaign execution, digital content creation, event marketing, and market research while developing valuable industry experience.

KEY RESPONSIBILITIES
Marketing Campaign Support
• Assist in planning and executing marketing campaigns and promotional activities.
• Support the development of brand initiatives to promote racing events and experiences.
• Assist with campaign reporting and performance tracking.
• Assist with getting marketing material created the creative department
• Maintain campaign schedules and marketing calendars.

Digital Marketing
• Assist in managing social media platforms and digital marketing activities.
• Support content creation including posts, graphics, and promotional messaging.
• Monitor engagement metrics and compile reports on digital performance.
Event Marketing
• Assist with marketing coordination for race day events and promotional activations.
• Support partnerships and sponsorship activations.
• Assist in on-site marketing and promotional logistics when required.
Market Research
• Conduct research on customer trends, industry insights, and competitor activities.
• Assist in analysing customer engagement and marketing performance data.
• Check links, banners and content accuracy
Administrative Support
• Assist with marketing administration, reporting, and coordination with internal teams and external suppliers.
• Maintain marketing databases and campaign documentation.

Minimum Requirements
Qualifications
• BCom degree in Marketing, Business Management, or a related field,
OR
• Currently completing BCom Honours in Marketing or related discipline.
Skills and Competencies
• Strong interest in sports, entertainment, or event marketing.
• Good understanding of digital marketing and social media platforms.
• Strong written and verbal communication skills.
• Creative thinking and ability to contribute ideas.
• Basic knowledge of Microsoft Excel, PowerPoint, and marketing analytics tools.
• Ability to work in a fast-paced environment and meet deadlines.
• Excellent attention to detail
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Advantageous Skills
• Knowledge of content creation tools (e.g., Canva, Adobe Creative Suite).
• Basic understanding of digital marketing analytics and campaign tracking.
• Previous internship or project experience in marketing or events.
• Basic HTML experience to update and manage email templates
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Personal Attributes
• Enthusiastic and proactive attitude.
• Strong organisational skills and attention to detail.
• Ability to work independently and as part of a team.
• Passion for marketing, sports, and brand engagement.
• Organised and detail orientated.
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What the Internship Offers
• Practical exposure to sports, horse racing and casino marketing as well as digital and event marketing.
• Opportunity to work on live events and brand campaigns.
• Mentorship from experienced marketing professionals.
• Hands-on experience in digital marketing, events, and brand strategy.

4 RACING’S CORE CORPORATE VALUES:

• Good corporate citizenship
• Valuing health, safety and the environment
• Integrity and openness
• Accountability and responsibility
• Promoting excellence
How to Apply
Interested candidates should submit:
• Updated CV
• Academic transcript
• Short motivation outlining your interest in the role
APPLICATIONS:
If you are interested in applying for this Internship Programme and have the necessary qualification, experience, knowledge, and skills, please forward your cv including credentials to recruitment@4racing.com
Please note that applications are strictly submitted online.
Please consider your application unsuccessful if you have not received a response within three weeks of submission.

Closing Date: 31 MARCH 2026

“Building The World’s Most Loved Racing Experience”